Advokate For Your Business Workshop Series
Jul
23
5:15 PM17:15

Advokate For Your Business Workshop Series

Advokate is continuing a series of workshops for entrepreneurs
and entrepreneurs-to-be .

Join us for workshop #9: Getting Found Online

This Advokate for your Business workshop tackles the ins and outs of Search Engine Optimization (SEO), a topic chosen by popular demand. We'll learn what SEO means, how the search robots read your website, and what you can do to improve your search ranking.

Light refreshments provided.

Workshops are $30 

This and future Advokate for your Business workshops, all take place on
Tuesday evenings from 5:15 to 7:30 p.m.

 Note that space is limited.

 
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Grow With Ads On Google
Jul
30
5:30 PM17:30

Grow With Ads On Google

Getting your business online is more important than ever. Once you’re online, what’s next? How do you start promoting your business? How can you improve user experiences online for higher conversion rates? What tools are available to help grow your business online?

Take the first step in understanding how your business is found on Google with advertising.  Jenna Clark from DDM Generation has put together a four-part digital marketing & online business growth series to discuss how you can start to grow your business online. The series will touch on four different aspects of how to do this and how to build/strengthen your online presence.


The series includes: 

SEM 101: Grow with Ads on Google 
Landing Page 101: Make Your Website Convert
Google 101: Free Google Tools to Grow Online
Digital Strategy 101: Create a Digital Strategy in 7 Steps 

 Google is the most popular search engine out there, with over 5 billion searches made daily. Did you know the average person searches on Google 3 - 4 times every single day? Users are searching for products and services and it’s a matter of whether your business is going to show up on the search results or not. Take the first step to understanding advertising on Google and what tools are out there to grow online. Advertising on Google can be a successful channel for you, if it’s done right.

 Meet the Presenter

Jenna Clark

Jenna Clark runs a search engine marketing and data consulting company based in Upstate, NY. Jenna graduated with a BA from the Rochester Institute of Technology with a degree in New Media Marketing in 2015. After college, she moved to New York City to work for a full-service agency, specializing in search engine marketing for high-profile clients. She moved in-house in 2018 to work for a startup app in New York, helping grow their paid search program from the ground up. She’s exceeded new customer goals by over 141% and helped implement new data tracking processes for multiple marketing channels. She recently moved back to the Upstate NY area to pursue building her company (DDM Generation) with a worldwide vision in mind. DDM Generation currently works with clients both locally and international, from New York to Singapore.

Connect with Jenna on LinkedIn

Learn More about DDM Generation




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                                                          WorkSmart Converge
Jul
10
1:00 PM13:00

WorkSmart Converge

Join us as we foster opportunities to connect local college students, entrepreneurs, business owners and working professionals.

WorkSmart Converge is an interactive social gathering to spark discussion and connection so you can:

  • Offer & receive guidance and encouragement

  • Gain exposure to fresh ideas and approaches

  • Reflect on goals and practices

  • Identify emerging talent

  • Encourage a culture of growth and leadership

  • Find support for personal growth and professional development

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Put Your Business on a Firm Financial Footing
Jun
19
5:30 PM17:30

Put Your Business on a Firm Financial Footing

Are you starting a new business or seeking a business loan?
Do you need to get control of your business finances?


Join us for this financial workshop as, Richard Sellers, a SCORE counselor for 9 years, presents the SCORE method for developing a financial plan for start-ups. In addition, Richard will help you understand how banks view your loan application.

This presentation is valuable for

  • People focused on starting a business

  • Recent business start-ups

  • People having difficulty managing business finances

  • People considering a business loan


All attendees will receive SCORE's proven Excel templates as well as instructions to help apply what you have learned directly to your own business plan.

This workshop will help you understand whether your new business concept is likely to be profitable.

FREE FOR WORKSMART MEMBERS
$15 for Non-Members

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Trends In College Admissions
Mar
5
6:30 PM18:30

Trends In College Admissions

We had a great group of students and parents learning about the latest trends in college admissions and how those trends affect the college search process.

If you missed Maria’s “Trends in College Admissions” workshop you can access the resources she reviewed and more on the Resources page of her website. You can also sign up to receive periodic emails with preselected college planning articles, tips, and online tools.

To stay in the know, follow Maria on Facebook.

 

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Tell Your Story and Create Engaging Content
Jan
24
6:00 PM18:00

Tell Your Story and Create Engaging Content

Learn How To Leverage Social Media For Business in 2019

Join us for this interactive workshop as Charles Cornell explains how to create and share content to engage with your customers, noting “Today, it is more important than ever to tell your story” .

Come enjoy networking and an informative presentation
followed by a bit of Q&A time.

Free for Members | $10 for Non-Members

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Moments By Kate
Jan
18
5:30 PM17:30

Moments By Kate

Please meet the newest addition to the WorkSmart community, Kate Paquette of Moments By Kate.

Kate is a lover of photography, nature, animals and travel. She lives in Vermont where she draws on inspiration from the beauty she finds in the landscape and her natural surroundings. Her sense of adventure and eye for composition can sometimes result in her standing knee deep in freezing water temperatures to capture the perfect photo!

To get to know Katie more read here.

Join Kate for her exhibit launch on January 18th, 2019 at 5:30pm

Find Moments By Kate on Facebook.

Follow Moments By Kate on Instagram

Shop Moments By Kate

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Here and There.... A Passion for Place
Sep
21
to Nov 24

Here and There.... A Passion for Place

I am excited to announce WorkSmart is hosting an Art Exhibition featuring accomplished Artist, Nancy Philo. 

Nancy has taught and worked professionally for more than twenty years and has received numerous awards and distinctions  

The exhibition will feature a range of Nancy's latest acrylic and watercolor creations inspired by her time spent in Sante Fe, New Mexico and the Adirondacks of New York.

Please RSVP to Nancy
518-832-3617
nensiart@Instagram

Read Nancy's Story

Nancy Philo with “Potting Shed”

Nancy Philo with “Potting Shed”

 
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Coffee with Creatives
Aug
16
7:30 PM19:30

Coffee with Creatives

 
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Whether you're a designer yourself, work with them, or just want to get to know a few, this is a great opportunity to connect with your community. Grab a cup of coffee or a drink and let's chat! 

This event is free, we just ask you register in advance so we can manage numbers. Thanks!

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Ribbon Cutting & Launch Party
Jul
26
to Jul 27

Ribbon Cutting & Launch Party

Well, that was fun!!
Thank you to all of the friends and family who were able to join us as we celebrated the launch of our coworking space in downtown Glens Falls!

Thank you to Tricia Rogers, who brought those frightening shears to cut the ribbon, and all of the Adirondack Regional Chamber of Commerce who were out in force.

Thanks to friends from Soroptimist International of the Adirondacks for all of your support.

Proud to host our coworkers, including resident Odoo expert, Zachary Waite, and his family. Pierre and Amy also shared in the festivities and caught up with a friend.  We learn so much from our members every day!

Of course, we appreciate representation from Glen Street Associates, StoredTech,  SUNY Adirondack, new friends from Pioneer Bank, and old friends from Greenwood Builders, Jarrett Engineers and Roberts Environmental.

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College Planning 101: Summer Jumpstart by Maria Nissi
Jun
12
6:30 PM18:30

College Planning 101: Summer Jumpstart by Maria Nissi

Maria Nissi brought a free college planning presentation to WorkSmart for students thinking about the college application process and their parents.
Participants

  • Left with ten steps for getting a jumpstart on the college search and application process
  • Were presented with preselected college planning resources for which they could register
  • Enjoyed light refreshments and met their local college planner

Watch for more WorkSmart events with Maria Nissi in the coming weeks!

Learn more about Maria at marianissi.com, or contact her at marianissi@outlook.com

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